2018
It’s been a honor to be able to work on this iconic brand along side its creative stewards: Sterling Ball, and current president Brian Ball. I had the honor of modernizing key design elements, including the iconic Slinky typeface, with James Edmondson of Oh No Type Foundry.
During my time there, we launched several new product campaigns across both physical and digital channels, expanded their artist video series with legendary musicians, and established a strong social media presence.